High Value Beef Product from the Pilbara

In MLA’s ‘Down the track’ series, we catch up with producers who have been profiled in the past to see how their business is evolving in response to new challenges and opportunities. A high‑value beef product might not be the first thing people connect to the vast, dry Pilbara of WA, but Singaporean businessman Bruce Cheung has tapped into the region’s water resources as part of his vision to produce Wagyu for a global market.

Drought-proof wagyu cattle herd in the Pilbara to drive $3 billion industry

A Pilbara pastoral station is so confident in its wagyu cattle operations, it has earmarked funds that would turnaround a herd worth about $3 billion in the next 15 years. Mr Bruce Cheung said, after investing $75 million to-date into his stand and graze program, it would offset the traditional challenges and in return, produce beef of global class.


Centre-pivot irrigation leading pastoral industry attempts to drought-proof WA’s north

Pardoo Station, which has 20 centre pivots and plans to put in at least 12 more, sits above an artesian aquifer.

The first lot of Pardoo Beef Corporation-born pure-blood Wagyu have already gone to a feedlot in the South West, [and] there will be increasing numbers of those leaving the pivots. We would need another allocation to expand, so it’s not really endless and it’s quite controlled and monitored by the Government.

Production Costs a Challenge

THE bold investment by Pardoo Beef Corporation to create an irrigated pasture oasis using groundwater to produce high value Wagyu cattle in the Pilbara has created considerable interest in recent years.

The long term plan is to have 6000 hectares of crops under irrigation and, in conjunction with the Pilbara pastoral sector, turning off 100,000 high quality Wagyu cattle by 2031.We’re looking at pretty close to $5000/ha to run this at high output.

Pardoo wins AWA Branded Beef Gold Medal

Pardoo Beef Corporation was the proud winner of the Australian Wagyu Association branded beef competition held in Adelaide in May 2019. With established provenance from the pristine shores of the Pilbara, the Pardoo branded Wagyu product has already received several accolades and prizes from 2016 to date.

Some of the judge’s comments included: Rich aroma, beefy, easy to bite and enjoyably chewy. Soft, smooth and creamy flavour, sensational injection of fats to the mouth. Rich and rewarding to the palate.
Very juicy, enjoyably chewy, nice buttery caramel flavours, nice mouthfeel. Beefy and minerally aroma. Very tender but grainy. Long lasting juiciness. Mineral, metallic, earthy. Well marbled with juicy texture. Enjoyable buttery flavour.


Pilbara beef transformation under way

A revolutionary Wagyu beef operation in the Pilbara is on track to create a $1.8 billion industry by 2031, Pardoo Beef Corporation chairman Bruce Cheung told agribusiness leaders in Perth yesterday.

Mr Cheung said the target was to run 100,000 Wagyu breeders, employing 750 full-time staff by 2031, though his vision could be realised in less than a decade.

Wastewater from Pilbara explosives production used to fertilise cattle station’s

Wastewater from the production of explosives is being used as a valuable fertiliser for a pastoral station in West Australia’s Pilbara region.

It is part of a new trial and partnership between Yara Pilbara, which operates a liquid ammonia plant on the Burrup peninsula, and Pardoo Beef Corporation.


WA government red tape blocks progress for award-winning irrigation system at Mowanjum Aboriginal Station

An Aboriginal community in Western Australia’s Kimberley region has said attempts to make its cattle station profitable and create jobs are being stymied by state government red tape.

The Mowanjum Aboriginal Corporation near Derby was recognised for excellence in the Premier’s Award two years ago for its innovative circle irrigation trial, but CEO Steve Austin said delays in approval for a second pivot have caused the community to lose valuable momentum.

Pardoo ILUA Signing

Agreement Supports Pilbara Station to diversify 

A new land agreement will open the door to more jobs in the Pilbara region and harness innovation in the Western Australian agricultural sector.

The State Government, Wanparta Aboriginal Corporation RNTBC (on behalf of the Ngarla people) and Pardoo Beef Corporation Pty Ltd, have recently finalised negotiations concerning the terms and conditions for an ILUA to support the development of an irrigated agriculture precinct.